Mga testimonial request
Mga testimonial request
Dahil di na gaanong pinagkakatiwalaan ng mga consumer ngayon ang traditional marketing at advertising, ang pagkolekta ng customer testimonials at reviews ang naging mas kritikal. Malaki ang puwedeng maging epekto ng customer testimonials sa pag-iimpluwensiya ng prospects para makipag-business sa inyo, at matulungan kayong mapaganda ang inyong online reputation, magtaguyod ng credibility, at mapataas pa ang sales. Pero maaaring maging challenging ang pag-udyok sa masasaya ninyong customers na magbahagi ng kanilang positibong karanasan sa inyong brand dahil sa simpleng rason na maraming business ang hindi alam kung paano humingi ng testimonials.
Ano ang testimonial?
Ang testimonials ay mga rekomendasyon mula sa satisfied customers na magpapatunay sa quality, performance, o sa value ng isang produkto o serbisyo – na boluntaryong binigay o hiningi ng isang kompanya. Ang customer testimonials ay isa sa pinaka-powerful na marketing tools. Sa katunayan, ipinapakita sa studies na ang testimonials ang may pinakamataas na effectiveness rating (89%) sa lahat ng uri ng content marketing.
Paano humingi ng testimonial: best practices
Narito ang ilang tips at best practices kung paano mag-request ng testimonials mula sa inyong customers.
- Maging proactive – kung di kayo aktibong hihingi sa mga kliyente ng testimonials, hindi ninyo ito makukuha.
- Pumili ng tamang oras – tulad ng pagkumpleto ng isang project, may narating na milestone ang customer, pagtatapos ng taon, etc.
- Isipin ang tamang tono (pormal o casual) na mas babagay sa inyong business at audience.
- Puwedeng maging hassle ang pagsusulat ng testimonial – padaliin ito sa customers sa pagtatanong ng ilang guide questions.
- Magsabi ng pasasalamat, sabihin sa customers na importante ang feedback nila at kung bakit kayo nangongolekta ng testimonials.
- Kung gagamit ng testimonial templates, i-customize at i-personalize ang inyong request para siguraduhing may saysay ito sa context ng relasyon ninyo sa customer.
- Mag-share ng link sa inyong testimonial page para makakita ng kasalukuyang halimbawa ng testimonials ang customer at makakuha ng ideya.
- Magbigay ng ilang testimonial format options (text o video) at hayaan ang customer na mag-submit ng testimonial sa format na komportable silang gamitin.
- Puwede kayong mag-offer ng incentive (discount, libreng subscription, gift card, etc. ), pero hindi ito laging kinakailangan.
- Puwedeng makalimutan o matabunan sa inbox ng customer ang testimonial request ninyo – huwag mag-atubiling mag-follow up, kung kinakailangan.
12 Testimonial questions na puwedeng itanong sa inyong customers
Ang pagbabahagi ng customers ng detalyado nilang karanasan sa isang kompanya, produkto, o serbisyo ang laman ng magandang testimonial. Pero kung unang tatanungin, minsan ay di nila alam kung ano ang sasabihin nila. Kaya narito ang ilang basic testimonial questions para sa mga kliyente na puwedeng ma-customize alinsunod sa inyong business.
- Kumust ang sitwasyon ninyo bago ninyo nakuha ang aming produkto/serbisyo?
- Ano ang pinakamalaking challenge ninyo bago ninyo nabili ang aming produkto/serbisyo?
- Saan kayo nagsimulang maghanap ng solution/ Paano ninyo kami nahanap?
- Anong mga problema ang sinubukan ninyong ayusin gamit ang aming produkto/serbisyo?
- Ano ang meron sa aming produkto/serbisyo na naging bukod-tangi sa ibang options na nasa market?
- Ano ang nagawa na ninyo mula nang ginamit ninyo ang aming produkto/serbisyo?
- Ano ang mga partikular na benepisyong nakukuha ninyo sa paggamit ng aming produkto/serbisyo?
- Ano ang pinakagusto ninyo sa aming produkto/serbisyo?
- Ano ang mga bagay na nilampasan ang inyong inaasahan?
- Ano ang pinakaduda ninyo na maaaring nakapigil sa pagbili ninyo ng aming produkto/serbisyo, at ano ang nagpapanatag sa inyo?
- Ano ang pangunahing dahilan kung bakit ninyo nirerekomenda ang aming produkto/serbisyo?
- Ano ang masasabi ninyo sa iba taong nag-iisip na bilhin ang aming produkto/serbisyo?
5 Testimonial request letter templates
Karamihan ng loyal customers ninyo – kahit gaano sila kasaya sa inyong mga produkto o serbisyo – ay hindi agad magbabahagi ng testimonial puwera na lang kung hihingan sila. Pero paano nga ba humingi nang tama sa customer ng testimonial? Narito ang ilang subok nang email templates na magagamit ninyo sa pag-request ng testimonials mula sa mga kliyente.
Pormal na request
Hi [NAME],
As a valuable customer of [COMPANY], your feedback is very important to us and as you’re probably well-aware, satisfied customers are vital to the success of any business.
I would like to invite you to take a moment to provide some feedback on [PRODUCT NAME], in the form of a testimonial. To help you with this request, please consider answering any or all of the following questions:
What was your greatest problem before you purchased our product?What made our product stand out from other options?What have you been able to achieve since using our product?What made you happiest about working with our company?What’s the main reason you recommend our product?
This is of course completely voluntary, and if you do intend to provide a testimonial, please do it at your own convenience.
Here are some examples of testimonials left by other customers: [LINK]If you have any questions about submitting a testimonial, please let me know.
I am looking forward to receiving your comments. Your support is much appreciated!
Best Regards,[YOUR SIGNATURE]
Di pormal na request
Hey [NAME],
I hope you are enjoying your [PRODUCT NAME].
I wanted to check in about any feedback you might have – just a few sentences describing your experience with us, how you benefit from using [PRODUCT NAME] or whatever comes to mind. As you probably know prospects usually don’t care so much about what we say about our product, but they do care what our customers have to say.
Here are some testimonial examples [LINK] from other clients to give you an idea of what to write about. If you are able to do this in the next couple of days, that would be awesome.
As always, feel free to reach out if you have any questions.Thanks a lot in advance!
Cheers,[YOUR SIGNATURE]
Service industry na request
Dear [NAME],
It has been a real pleasure working with you on [PROJECT NAME]. We are always excited to share customer feedback on our website. If you are happy with the work we completed for you, we would love to tell others about your experience! Would you consider leaving a testimonial for us?
It can be as short or as long as you like. Here are some specific questions that you could answer:
What made you choose [COMPANY NAME] for this project?How well did we handle your project?What has exceeded your expectations since working with us?Is there anything we could have done to make your experience working with us better?If you were to recommend [COMPANY NAME] to your friend or colleague, what would you say?
We appreciate your help! It’s valuable to our future business and, just as importantly, allows us to keep on improving.
Regards,
[YOUR SIGNATURE]
May incentive offer
Hi [NAME],
As a small gift this holiday season, we’ve selected some of our most loyal customers like you to offer a 3-month subscription to our service for free! All you have to do to claim this deal is simply submit a testimonial, that shouldn’t take you more than 10-15 minutes.
Feel free to share whatever you’d like, but if you need a prompt, please consider answering either all or some of the following questions:
What was life like before you started using our product?Where did you start your search for the solution?What exactly did you like most about our product?What are the three benefits you’ve experienced as a result of using our product?Would you recommend our product to someone looking for the same thing?
You can submit your written or video testimonial by simply following this [LINK]. Once you’re done, your 3-month free subscription will be automatically added to your account. Let me know if you have any questions, and thanks for being a loyal [COMPANY NAME] customer!
Happy Holidays,[YOUR SIGNATURE]
Pag-update ng website
Hi [NAME],
I hope all is well with your business!
We are currently in the process of updating our website and would love to include some success stories from our loyal customers like yourself. I was wondering if you’d be willing to provide a testimonial and share your experience with our [COMPANY/ PRODUCT NAME]? Here are some of the questions that might give you a hint on what you could write about:
What was your greatest problem before you bought our product?What made you choose our product over our competitors?What results are you getting from using our product?What would you tell someone who’s considering to buy our product?
Your testimonial will be featured on a special dedicated page and will go a long way in helping us build our business further.
Thanks so much in advance!
All the best,[YOUR SIGNATURE]
Frequently asked questions
Ano ang testimonial requests?
Ang testimonial requests ay mga request ng review o testimonial na puwedeng ipadala sa mga customer ninyo na ipo-post sa inyong website.
Ano-ano ang mga klase ng customer testimonials?
Ang mga klase ng customer testimonials ay mga quote testimonial, video testimonial, influencer testimonial, mga consumer review, case study, at social media testimonial.
Bakit kailangan ninyong bigyang-pansin ang testimonials?
Ang customer testimonials ay isa sa pinaka-powerful na marketing tools. Ipinapakita sa studies na ang testimonials ang may pinakamataas na effectiveness rating (89%) sa lahat ng uri ng content marketing.
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